Freelance Senior Copywriter
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Delaire Graff Estate

Graff Diamonds asked me to write copy for their 24-carat Cape Winelands destination, the Delaire Graff Estate. Owned by Lawrence Graff, OBE, this destination was always going to be a cut above, so needed a tone of voice to keep up with all that lovely, sparkling luxury. Take me with you.

Client: Graff Diamonds

 The welcome to Delaire Graff Estate

The welcome to Delaire Graff Estate

 Describing the stay at Delaire

Describing the stay at Delaire

 Copy for the dining experience at Delaire

Copy for the dining experience at Delaire

 Copy for vinophiles

Copy for vinophiles

 The Graff Diamonds boutique at Delaire Graff Estate

The Graff Diamonds boutique at Delaire Graff Estate